I hate this... And I've found it's something everyone seems to love OR hate: Choosing a new logo. π© But since this isn't your company, you can vote stress-free! π Earlier this week I emailed you letting you know we are renaming our company (click here if you missed it). Can you reply with 1, 2 or 3 for the logo you like? Three potential logos for ROe, short for Return On effort Feel free to include why if you want, but just replying with a number would be great! Jerry Potter PS - Soon I'll be...
4 days agoΒ β’Β 1 min read
First, I'm not sending this email to everyone. π According to my email software, you are one of the people who enjoys my emails, shown by opening and clicking. So unless you're rage-clicking, thank you. And in addition to that verbal thank you, I want to send you $20 toward anything in my business. Here's how to get it: Next week I'm going to start sending my emails from a new email address.... Instead of jerry@donebylunch.co, I'm going to start sending from jerry@roebusiness.com. Because...
10 days agoΒ β’Β 1 min read
Last week I emailed you about a bundle called "Lizzy's Summer Party, where you can get 75+ digital products, but for free. π Is it worth it? Only if you want... More visibility More leads More sales More time back I want those things! So I just went through and grabbed what I needed including: π² Short Form Formula course from Pat Flynn, to help grow your audience with Shorts, Reels or TikToks: $299 Free π AI That Argues, showing how to end up with better ideas by getting your AI to stop...
13 days agoΒ β’Β 1 min read
Return On Effort > Everything Else This week I've got some free stuff for you, a significant change on YouTube, and the funny YouTube lesson I learned from my Facebook post. π Real quick, today is the last day to join my signature YouTube Activation Lab program, so if having consistent warm leads in your business is something you want, take 60 seconds and see if it's a good fit. Let's jump in! You Can Buy This Stuff Later, Or Get It Free This Week π I'm a very optimistic person, but this is...
18 days agoΒ β’Β 3 min read
My 16yo saw there was a package out front, but he was unwilling to grab it for me. At that exact moment there was a tarantula crossing the porch, and a lizard (that was completely frozen) staring at it. What would you do? You can see the video on my Facebook here. Ah, life in Arizona!Let's jump into this week's update... SNAPSHOT In This Issue Consistency Made Easier Watch Us Script Videos Upcoming Events Building A New Tool For Members GROW FASTER π Fixing YouTube Friction When every video...
3 months agoΒ β’Β 3 min read
High Leverage Beats Hustle I was hiking this morning and this thought wouldn't leave me alone: What if AI is making some of us less productive? It reminds me of something powerful from James Clear's Atomic Habits. More on how AI is slowing me down continued below... FREE TRAINING How To Stop Delaying YouTube Success Growing on YouTube may be the most delayed goal in entrepreneurship. Sometimes we delay because we're scared (that's what I did). But most of the time we delay because it feels...
4 months agoΒ β’Β 4 min read
High Leverage NOT Hustle Last weekend I invited my 12-year-old to go on a bike ride that included getting ice cream. π He got excited, but said he wanted to ride his scooter instead. I reminded him that it would be SIX miles (almost 10k) round trip and much harder on a scooter - but he insisted he'd be fine. About 8 minutes in, he started complaining that his hands were hurting. I suggested we turn around, but he wanted to keep going. Five minutes later: One leg was sore AND blisters were...
7 months agoΒ β’Β 4 min read
High Leverage NOT Hustle Do these sound familiar? βThe truth isβ¦β βIn todayβs worldβ¦β "Not X. Not Y. Just Z." If they do, you are either using AI to help you write content, or you're reading a lot of content from other people using ChatGPT to write. And there's one big danger in doing this... But first, let me be transparent... I use AI to help me write content. ππ»βοΈ So I am NOT bashing the practice. If you consider AI to be a better writer than you, why wouldn't you use it, right? But the...
7 months agoΒ β’Β 3 min read
High Leverage NOT Hustle When I coach a client about scaling their business, what I'm about to share is NOT what we focus on. We mostly focus on designing high leverage assets (YouTube channels, higher converting offers, webinars & more). But if you're trying to scale without working more, we do have to look at basic productivity. Ask yourself this uncomfortable question: "What am I saying Yes to when I should be saying No?" (If the question isn't uncomfortable, think deeper). In a coaching...
7 months agoΒ β’Β 3 min read