See How Lead-Generating YouTube Channels Actually Get Built
YOUTUBE BACKSTAGE · A WEEKLY LIVE SHOW FOR ENTREPRENEURS · THURSDAYS AT 12PM EASTERN
Every Thursday we go backstage on my actual channel and work on it live — for entrepreneurs building a channel that generates leads, not just views.
This won't be a highlight reel. We're showing the process behind a channel that's bringing in consistent leads without spending 20 hours a week on it.
Everyone should see the good and the bad
Most people only show you the result: the finished video, the thumbnail that worked, the screenshot of the views. You never see what happened in between — the title that got cut, the thumbnail idea that flopped, why a video didn't take off.
That's usually the part that you can learn the most from, so we're showing it.
You'll peek in on the planning, the title and thumbnail decisions, the actual numbers, and you can ask questions as things are happening instead of waiting for a wrap-up.
No matter how uncomfortable Jerry gets looking at what failed, Candy will be there to ask the questions you want answered — and keep us honest about the stuff that didn't work.
What you'll see during YouTube Backstage
Video Planning
We map out video ideas, outlines, and scripts, along with title and thumbnail concepts, in real time. This is the monthly brainstorm, done in front of you instead of behind a closed laptop.
Video Packaging
Titles and thumbnails, built live. You see the tools, the iterations, and the reasoning behind whatever we land on.
Analytics Reviews
We open my actual Analytics to see what's working and what isn't, then pull the drop-off graphs from real videos and learn why people left so we can all improve our watch time.
YouTube Updates
We track YouTube's endless changes and bring them to you, but only the ones that matter for business owners, so your strategy stays 100% up-to-date.
Each live stream will run 30-60 minutes with live Q&A at the end to deepen understanding about whatever we covered that day.
Who are Jerry Potter & Candy Harper?
Jerry and Candy spent 15 years building shows together in radio before they built one on YouTube. Getting Jerry's channel to 160,000+ subscribers meant a lot of trial and error — now they teach business owners how to grow a lead-generating YouTube channel in as little as 90 minutes a week, so they can get started now instead of waiting until they have more time.
As featured in
All sessions at 12pm Eastern (New York time). Register once and you'll get the invite each week. Unsubscribe anytime.